These social media platforms connect people to people and have created a smooth way for brands. We have seen many brands stand out and drive traffic for long-lasting customer relationships.
According to surveys, social media usage is a popular online activity. Over 4.26 billion people were using social media platforms all across the globe in 2021, and the number will now approximately increase to six billion in 2027.
Read our Experts review about Social Media Influencers: Everything You Need To Know
Social media platforms have now become the marketing tools for businesses, which is why a massive increase has been recorded. Some of these platforms are amazing for building valuable connections with people to people or brand to brand. Read another hot and trending topic Online Footprint.
The Best Social Media Platforms
Explore this blog to learn about the best social media platforms
Facebook is the biggest social media platform, with more than 2 billion people. However, a rough estimate is 36.9% of the population which Facebook users.
We have seen more than 200 million businesses using Facebook tools. It’s a great platform where interactions between people are seen for family and friends.
Youtube
YouTube is the largest video-sharing platform. It allows users to upload videos on the platform and view videos from another user. Youtube is called the second largest search engine after Google.
Average monthly active users are 2.6 billion and a maximum of 23.2 hours per month are spent on Android apps while watching videos. Promote your business over Youtube, and for this, create a channel for your brand.
WhatsApp is a widely used messaging platform for excellent customer service channels for business. It’s a messaging app in almost 180 countries for sending text messages to family and friends.
People started communicating with businesses via WhatsApp. At this time, People provide customer support and share updates with customers.
Everyone who wants to post news, entertainment, sports, politics, and much more is loved by Twitter. Moreover, Twitter emphasizes real-time information and lets you know what is trending in just 280 characters. Twitter has become an alternate customer service channel.
Instagram is one of the fastest-growing social media platforms. Users can access the feed through the website version. This app has finally reached 1.074 billion monthly active users.
Users share videos and images on this platform. You can connect people with live features, stories, reels, and IGTV. Create an Instagram business for knowing rich analytics of profiles.
Tiktok
Tiktok is a short-form video-sharing platform that has become popular in a short time. The app was launched in 2016, created by Chinese company ByteDance and had a Chinese version called Douyin. Tiktok has 1 billion monthly users.
Recently Tiktok Scheduling has been added to the publishing platform so you can plan and schedule the TikTok posts to help grow. Among other social media apps, TikTok is the fastest-growing platform.
LinkedIn is one of the top social media sites, which has made job search easier, and industry experts can get their hands on LinkedIn now offering advertising opportunities such as the ability to send personalized ads to users’ inboxes.
NowLinkedIn is an excellent platform to share professional expertise to allow members to publish blog posts. The platform has 875 million members to expand their professional connections for showcasing portfolios.
Telegram
Telegram is a free messaging app to work across multiple devices with no limits and media sizes. It is end-to-end encryption for all activities, such as chats, groups, and media shared between participants. Telegram provides one-on-one customer support.
Snapchat
Snapchat focus on photos and short videos shared between friends. It is also of the fastest growing social media platforms like Instagram and Tiktok. The rise of Instagram stories and TikTok has impacted Instagram stories and hindered the growth of Snapchat.
Reddit is known for a popular up-voting feature called the front page of the internet, where you will get “Ask me anything” events and in-depth discussions of niche topics. Subreddits have different levels of engagement.
Quora
Quora is a community-based Q&A website where people can find information on different topics. Questions and answers are ranked based on views, votes, reviews, and shares.
Quora has an ad platform for the user to advertise their business. It’s a great place to reach customers looking for products or services.
WeChat is a social media platform in China. This app was released in 2011 by Tencent. It was like WhatsApp and Messenger. This app has evolved into an all-in-one platform.
There is an option for running ads on the official WeChat account. Facebook and Twitter are banned in China and WeChat is a good alternative.
Qzone
Qzone is another app from the developer of QQ and WeChat. This social media platform is quite popular in China, with 574 million users currently. Users can use it as a blog, a platform to share photos, listen to music, and watch videos.
Sina Weibo
Weibo is another Chinese social networking website with over 573 million users. Users can post images, videos, and stories. Use hashtags in posts as well.
In addition, Sina Weibo allows businesses to set up official and verified accounts for communication. This is among Social media platforms for business.
Viber
Viber is an instant messaging platform from a Japanese company. It is reachable on both mobile devices and desktops. You can make free voice and video calls. This app had 1.1 billion users in 2020, but not all are active.
Line
LINE is a popular Japanese social network to attract users from other countries, such as Thailand. This app allows photo and video-sharing options. You can send messages and make free voice or video calls.
Tumblr
Tumblr is another leading social media site where users can join communities and participate in expanding their ideas. Also, the app has 291 million unique visitors to the website.
Valence
Valence is a social networking app highlighting and emphasizing the professional community. Meaningful connections were built for the new enterprises and career opportunities for all the members.
Skype
Skype people to make and receive free video calls and text messages. This is the Best Social Media Platform for Businesses. You can send instant messages to other Skype users as well.
Skype for Business has advanced functionality, which is best for small businesses. It allows the management of employee accounts and has integrations with Microsoft Office apps.
Final Thoughts
These are the best social media platforms used by everyone these days for different purposes. Get yourself connected to a suitable medium to improve your life and build relationships with audiences. Please share with us the best social media platform near you.
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